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culture industry of course need to plug in high-tech wings travel the world, but other high-tech digital network is not difficult. Digital multimedia, mobile multimedia,Provide comprehensive [link widoczny dla zalogowanych], is overwhelming with each passing day, however, what number? Move what? What communication? What people see, hear what? These are the most important. Science and Technology is a means, a tool that is very important,Provide comprehensive [link widoczny dla zalogowanych], but decided the success or failure to achieve value, and ultimately by the content. The cultural industry is the most creative industries, life and death decisions original content is the decisive factor in the original,Provide comprehensive [link widoczny dla zalogowanych], so the only content is king. Create a cultural industry, innovative culture products, not from the cultural heritage, not from the artifacts, the museum to find, explore and create innovative material element is the cultural industry missteps; heritage, museums did not sufficiently thick to provide a rich resource of high quality is Fair career dereliction of duty.
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Even in the heritage, the museum area, museums and cultural undertakings for the community to make public service in the public also need to develop their cultural industries,Provide comprehensive [link widoczny dla zalogowanych], also need to study and develop their own cultural products. Because the public during a visit to cultural sites, museums exhibitions, the need is also willing to pay for cultural sites, museums, the distinctive characteristics of cultural products. I \In fact, the heritage display, museum exhibitions, cultural products is the best, but it is absolutely not buying and selling of cultural products, but can be developed which can be bought in the \Museum features of cultural goods. Directly coincide with the exhibition of various products such as publications, collections of complex imitation, and the museum and the collections have close ties with rich historical connotations of the style, image, color and other characteristics of outstanding technology products, from the building, collections, select abstract out some of the culture, arts, craft elements to create meaning out of both historic and very stylish traditional arts,Provide comprehensive [link widoczny dla zalogowanych], crafts, souvenirs, gifts and so on. Indirect products such as intellectual property rights, title, brand licensing to promote, stores, cultural performances and other programs. The combination of tourism there, together, build, mutual win. Museums, cultural heritage sites, have been and are a shining pearl of modern tourism. World Museum Day 2009 theme is \I am in the \I thought \from the front, from the deep to affect tourism, so tourism and cultural heritage, the museum really set up the wonderful interaction between the two sides is the common pursuit of the ideal state. \Again to cultural heritage sites, museums rely on to carry out a variety of cultural and creative activities, business and cultural activities and other cultural activities, attract sponsors, the establishment of the Fund, are artifacts, the museum develop its own field of cultural industries, development of cultural products, for the community full range of services to make the vast open space. I had such a museum for the discussion of commodity: \more profound and more long-term. Moreover, there are a lot of visitors immersive shared culture with family and friends to enjoy the good wishes, they would choose a very appropriate souvenir to take home points had never been sent to friends of the museum, so that a small features to become a mass cultural goods to ten, hundreds of advocates for the museum culture. Therefore, the museum's cultural products, is a museum culture,Provide comprehensive [link widoczny dla zalogowanych], heritage is very effective, very spreading, penetration, influence of a communication channel. \This will become an in-depth consumer spending. Cultural consumption are passive consumption and active consumption of the points. Now, in order to let more people into the museum,Provide comprehensive [link widoczny dla zalogowanych], museum culture in order to play a greater role in the implementation of our country to visit the museum free of charge, low-cost policies to visit, in addition to relying on key units not yet fully free museum tickets , the other most of the museum is free access to the audience. The museum is the cultural goods must needed money to buy. Visitors spend their own money to buy their favorite cultural goods, his own sense of the choice of goods, feelings, understanding, recognition certainly different from the passive consumer, is a completely personalized consumer what they need, voluntarily active consumer behavior . These products include our heritage, our collections of historical information, scientific information, art information, process information. Consumers take the initiative to buy, that visitors to our museum, our collections, which contains all of the understanding and recognition of cultural information. This bought the goods, take home a museum culture will become part of their daily lives. Purchase of such goods, which means a direct extension of cultural heritage, or even permanent memory. Our museums, our cultural heritage, in such a way to enter public life, in the flow of public life, our culture spread and impact of the museum, of course, be very effective to improve the depth and extension. \
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No matter what angle or what level of thinking, museums and cultural undertakings and cultural industries are inseparable. Cultural Industry Fair urgently needed resources to support the cause and direct intervention, museums and cultural undertakings and cultural industries as a promising service. Create win-win situation to be consciously aware of each other and build the basis of the information to understand the most specific racks. Common culture as the core of the cultural cause and cultural industries clear boundaries, no contact between the state is not conducive to the rapid development of cultural industries, and also restricting the public nature of museums and cultural undertakings and cultural value of the full realization of public welfare. Cultural Industry Fair to be aimed at the cause of active mining, museums and cultural undertakings and cultural industries should take the initiative to provide for. Knowledge and ideas is a prerequisite, the mechanism is to protect the innovation system. Open up a new institutional mechanisms, organization, mobilization, integration of various resources, open up the bottleneck of each barrier,Provide comprehensive [link widoczny dla zalogowanych], complement each other to form a scale, the cultural industry to become stronger and bigger. The most important thing is to get through and integration of human resources. Play a decisive role for industry is its people. Play a decisive role in human than economic power, cultural power. The image of people, people of refined decision industries, product image and refinement. Difficult to imagine that a national history and culture of their own know little or no economic man, to founder, to create national characteristics, with the international competitiveness of national enterprises, brand name products. Everywhere in the state of culture to affect the intangible cultural industry people, cultural industries, cultural products, features and quality.
Heritage,Provide comprehensive [link widoczny dla zalogowanych], museums and cultural industries by entering the product. Must use the modern industrial, construction and operation of modern business methods to be effective barriers to open up the resources to understand the slowdown with the most specific information, integration of resources. However,countries around the world financial deregulation, more and more in the public culture of consumption, more rational now, culture and industry has been difficult to separate. Culture affects all economic activities, cultural penetration among all industries. In fact, the world's economic and social development of the new pattern, the new situation has been more conscious of the cultural requirements of a more direct, but also for culture to play a greater role in economic development for the cultural industry development has brought great new opportunities for unprecedented . Culture is everywhere. Let people know how to do business culture, so that people know how to do cultural enterprises; allow enterprises to participate in culture, so that intellectuals in the business, should become the norm. Cultural industries, cultural products is worthless apart from culture, leaving no future culture. The creative process, the process industries, product process, to understand the most specific information about Shanghai Showcase, is the cultural process. Cultural resources, museums and cultural resources to bring economic development advantages, economic development advantages to bring cultural communication, culture, going out advantages combination of soft and hard, just has soft, soft in a newly. To cultural resources, museums and cultural resources,Provide comprehensive [link widoczny dla zalogowanych], fully open to fully provide for the premise-based, cultural heritage, museums, cultural studies, display, promote the more widespread the more the more in-depth characteristics of the more creative the more possible to achieve industrial transformation, which is Heritage, museums and cultural value to full implementation, maximize. Win-win situation by the formation of such interaction to vision and culture, museums and cultural undertakings and cultural industries and the new relationship established between the bright future of culture, the arts to life, culture, the artistic creation, all life processes are of artistic creation and sharing process should not dream.