a newspaper advertised an annual salary of 150

musicdqug

. According to \After the founding of new China's planned economy period, some large state-owned enterprises have started their own business press, but because of institutional constraints,Provide comprehensive [link widoczny dla zalogowanych], they assume the functions of more than as elements of market competition, but, like other mass media, More information is embodied tools. Since reform and opening, private enterprises, foreign-funded enterprises, joint-stock enterprises, township enterprises, listed companies and other types of enterprises,Provide comprehensive [link widoczny dla zalogowanych], have led to the prosperity of the internal newspaper. According to incomplete statistics, the types of enterprises run by newspapers and can normally published about 6000 kinds. \division, which has the highest proportion of foreign invested enterprises within the Journal, the private sector the lowest.

A, ranked the top 500 private companies,Provide comprehensive [link widoczny dla zalogowanych], only 71 enterprises have their own newspapers, accounting for 14.2%. Which has 17 newspapers, 24%, magazines 55, accounting for 76%.

B, surveyed 210 foreign-funded enterprises, there is no clear within 90 s, with the TV or external publicity materials related to 60, accounting for 28.6% of the total, while 60 said unclear. Journal of the foreign companies have in almost all the company's headquarters from the outside is responsible for publishing the. Which is willing to communicate with the outside world is only 17. Most of foreign branches or offices, it is within the Journal of the few and most of them published within the English, made it clear that companies do not want to rumor than do domestic companies is much greater.

C, domestic listed companies, the current contact 500 companies, of which 98 are published within enterprises, accounting for 19.9%.

2, the current geographical distribution, \170 received in the regular among the most Guangdong, up to 25 copies, followed by Beijing, 18; Zhejiang ranked third,Provide comprehensive [link widoczny dla zalogowanych], to 9, Fujian Fourth,Provide comprehensive [link widoczny dla zalogowanych], there are 8. In Guangdong in the Journal on, he most Shenzhen,Provide comprehensive [link widoczny dla zalogowanych], accounting for more than 60% of the total in Guangdong. Shanghai as an important economic and financial center, the Journal is surprisingly small, not commensurate with their status. Most private enterprises in Zhejiang Province, but a small number within the Journal, which this newspaper on the findings of 500 private enterprises is a basic consistent. Journal of the west is not developed within the enterprise, including Guangxi,Provide comprehensive [link widoczny dla zalogowanych], published within the most. Around the star in Journal: Journal of Guangdong, the higher the overall quality, in all published within the 25, 80% of the newspapers published within the level reached the level of professionalism, which went \Hopson \Journal of Beijing, the contents of the relatively conservative. Journal of Shanghai, mainly within the \Journal of Fujian, the relatively high visibility of \Journal of Hainan in less, but Wantong Group's \Journal of Zhejiang compared the size of the \Guizhou, \

3, 12 real estate industry distribution, such as \18 IT industry, such as \\These two industries are concentrated, the other industry is relatively dispersed,Provide comprehensive [link widoczny dla zalogowanych], the better the TV can be said to have concentrated in these two sectors.

4, generally have several types of content features: First, the situation completely out of the enterprise, more like a public offering of magazines, mostly about management, culture and other aspects of the article, and the enterprise, the industry association is very small, typically to the number of \Second, the industry's content-based, supplemented by the enterprise content, such as \The third is closely link with the contents of the enterprise, properly reflect the content of the industry, such as \Fourth, the traditional industries, business communications, such as \In the above four types, most of the third and fourth home, the first at least.

5, the general characteristics of A, the economically developed coastal areas, especially the more developed within the Journal. B, higher profits, good momentum of development within the industry s more developed, such as real estate and IT industry. C, the quality varies greatly, the overall design is far from mature. Recently, attention to more and more enterprises within the Journal. In the survey, many companies say they're organizing. Not long ago, in Beijing, Dalian Wanda Group, a newspaper advertised an annual salary of 150,000 yuan and 12 million high recruitment \has long been engaged in real estate aspects of the report. In many companies, the president personally as the director of the Journal Editorial Board, such as China's manager Lu Keng Hsin International Group, Shida, former president and current president leaves Long Jia Hongbing, North Asia Group President Liu Guiting. Many companies also have several published within, Huawei has \magazine, recently founded the \

productivity types in accordance with the Marxist division of the internal productivity of the press should be regarded as an important part of culture. Culture, the spirit of productivity or productivity,Provide comprehensive [link widoczny dla zalogowanych], said the spirit of the production has its uniqueness, it is a social awareness, social psychology, social relations and the outcome of human spiritual development, the ideology of outstanding features. With the rapid development of mass media and information age, including television, film, video, theatrical performances,[link widoczny dla zalogowanych], arts and crafts, sports, and even advertising information, communication, book publishing,Provide comprehensive [link widoczny dla zalogowanych], including newspapers and cultural production, has become the modern large part of the production. Cultural production as a newspaper publishing enterprise, regardless of whether there is in circulation, exchange and consumption and other basic aspects, regardless of whether the market conditions in the whole process of economic operation, it is more or less directly involved in the enterprise culture of competition, especially competition . Meanwhile, the staff of Journal of the enterprise as a cultural producers, their work should be regarded as value-creating labor.

as an important part of the mass media, newspapers and shoulder internal faithful record of the history and dissemination of corporate culture corporate social responsibility. Last year, the fifth held in Shenyang Journal of the enterprise seminar Taishan, China proposed a new international group president Lukeng Journal of culture and the responsibility of the enterprise. He believes that responsible corporate culture within the Journal. One is to business, business to business people who work and education; the other is the characteristics of Chinese corporate culture of innovation; The third is to promote the modernization of national culture. Competition in the housing industry from price competition, quality and development of competition to brand competition, eventually will develop into the culture of competition. The grasp of the eternal theme of life is healthy, the Guangzhou Olympic Garden has achieved major success, the developer for the tenants to create a new healthy lifestyle, this case has fully proved the culture and its economic development and industry between relationship. He also suggested that emphasis on research published in a enterprise information and knowledge industry, the more attention to the wisdom and thought of these two higher areas.

in the cultural competition between enterprises, internal newspapers in addition to social responsibility, there is a special feature, which is used as an effective platform for building corporate culture. Is a published within a platform. The platform in the enterprise culture in the special role of the main three aspects can be reflected, first, internal and external communication and exchange of corporate culture \cultural construction \In a sense, as an effective platform for enterprise culture within the newspaper business is competitive, especially the direct participants in cultural competition.

Journal of origin if the enterprise developed in the era of information, now information developed, published within there is no need to continue to exist and develop? The answer is yes. The era of information explosion, the press no doubt had an impact within the enterprise, rather, is to give all the traditional media has had an impact. In the new situation, Journal of the enterprise to develop? Journal of the enterprise to play its special role? I think this is one business owner and published within the topic of common concern. In the information age, electronic media have the advantage of electronic media, traditional media have the advantage of traditional media. Advantage is the personality, is characteristic. Strengths can complement, but the personality and character are irreplaceable. As long as we take the public to make up our own weaknesses, as individuality, give full play features, Journal of the enterprise will certainly promising.