zhhfort7i0i
pierwszoklasista
Dołączył: 21 Mar 2011
Posty: 54
Przeczytał: 0 tematów
Ostrzeżeń: 0/7 Skąd: England
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Wysłany: Śro 2:30, 04 Maj 2011 Temat postu: Of Course You Can Develop Products |
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tually each One-Person Business owner I've worked with has either products and services. Some of them just don't realize what they have. Don't let considering you only provide service, don't have products, or don't know how to get started, slow you down. Time to learn from OPE (additional people's experiences).
Look at what your competitors and colleagues attempt in addition to their standard/professional services. What do they attempt on their web sites? What have they published? What complimentary matters do they attempt clients and latent clients?
One client of mine was surprised apt realize namely 1 of the services she parceled into her consulting--documenting how and what she had been act because the client, her processes and procedures--was as merited at her clients as her consulting services. She hadn't said the documentation in her sales pitch,[link widoczny dla zalogowanych], just joined it apt the deliverables at the end of the project. She didn't realize she could dictate more because she was providing more service.
Develop productions that sing to you. I adore to write special reports, five - eight sheet expositions of a single heading or addressing a specific issue or answer. Usually these get busy issues or disputes that arise while working with my clients. As I mystery out the responses, it becomes remove how advantageous the message could be for others.
One companion hates to write, but put her in front of a movie camera and she comes alive! Most of her products are video based, not written. Another prefers to service her client base with teleseminars. All her products are recorded live with existing clients, and then bundled with great workbooks, real-time videos demonstrating step-by-step intentions, and follow-up autoresponder sequence addition value and lightly implemented next steps.
Develop products and services that eligible your life and lifestyle. One seasoned vocational loves nought better than going to another chapter of the nation,[link widoczny dla zalogowanych], rather for a long-term consulting delegation. She enjoys obtaining to understand current folk, places, and local highlights. Me? After doing that for more than thirty years, I'm ready to reside home with my cats, garden, and household, working more on the call and the Internet.
Of course, your products have to fit your clients. If you are targeting high-end executive coaching, your maximum effective piece just might be a four-color, published pearly periodical, preferably than a downloadable special report. Both the format and chart of your products, and the fees you charge, should reflect mall prices, and your marketing parallel and web site be congruent with your executive look.
If you're working with start-ups, you'll absence a more aggressive look. With governments, permanence and seriousness. With co-operative preschool schools, a playful, fun look might be more fitting.
Whatever your business, your life neatness, or your client base, start developing the right product mix to leverage your clash on your clients and your bottom line.
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